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Terms and conditions DO apply – tales of an online store builder.
By Dr Howard Rybko, CDO at Syncrony Digital

In my experience, terms and conditions (T&Cs) are one of the last ‘to-do’s’ in the rush before a new online store goes live.

Many online merchants think T&C’s are a chore. They palm the job off to some sucker in their team, which leads to a last minute find & replace of some pinched T&Cs or else a kick down the road to a legal person somebody knows.

Either choice caries too much risk for my liking. If you want to limit some potential unexpected costs, I suggest you read on.

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