Page 29 - HGR March + April 2019
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PRODUCT NEWSLINE 27
This Spring, LG will be products. Appliances are enabled with
showcasing its revolutionary the ability to learn a user’s habits and
ThinQ technology and the tastes over time, for better integration
power of AI to an exclusive and peace-of-mind. LG ThinQ identifies
audience at InnoFest 2019. when its user has scheduled a morning
An annual event, InnoFest gives run into their calendar and can
distribution and retail partners, as communicate with the TWINWash to
well as media the opportunity to gain programme the washing machine to the
hands-on experience with LG’s latest ‘gym clothes’ setting upon their arrival.
technologies. This year, LG is placing key
focus on communicating the power of Also on display at InnoFest will be
smart technology to make life simpler the LG PuriCare air purifier. With its
and more efficient, with its array of AI- Clean Booster technology, it can remove
equipped appliances. dust up 74% faster than conventional
air purifiers and introduce clean air
Over the past few years, LG has been up to 7.5 meters away. The purpose
fine-tuning its research and design, of the PuriCare is to not only provide
introducing a range of products that a feeling of cleanliness, but to also
have truly redefined how consumers absorb pollutants and fine dust in order
navigate their daily lives. For the kitchen, to create healthier environments. The
the LG InstaView refrigerator aims to be Smart ThinQ application can also provide
a complete lifestyle aid. From weather live updates on overall air cleanliness to
forecasts for the day ahead to compiling help users recognise when their home
shopping lists, the InstaView is designed needs a refresh.
with the whole family in mind. When
a cook is unsure of what to make for LG ThinQ technology also provides
dinner, they simply need to select an appliances with a self-diagnosis
item from the refrigerator and choose a platform. This means that appliances
recipe using its touch-screen interface. are able to notify users well in advance
For those with entire integrated and also relay key information to a local
smart kitchens, ThinQ technology call center for faster repairs.
can also enable the chosen recipe to
communicate with an LG smart oven As part of its premium LG SIGNATURE
and set it to the correct pre-heating brand, Innofest attendees will also gain
temperature. an exclusive look at the world’s first
rollable OLED TV. The LG SIGNATURE
LG’s TWINWash washing machines OLED TV R combines the company’s
provide users with the ability to clean industry-leading OLED technology with
their clothes with greater speed, using innovations in engineering to offer a
two cycles simultaneously. With the use unique unit that is able to seamlessly
of LG’s Smart ThinQ mobile application, blend into a range of spaces, due to its
homeowners can operate their washing flexible nature. With integrated digital
machines from the comfort of their assistants, including Amazon Alexa,
sofa, or even whilst on-the-go. When users can control their TVs and pick their
heading to the shops, they can also see favourite shows simply by using their
detergent levels and ensure they are voice. LG’s second generation α (Alpha) 9
always in full supply. intelligent processor and deep learning
algorithm optimises content to provide
LG ThinQ technology brings deep ultimate picture and sound quality.
learning to everyday household
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MARCH / APRIL 2019 | HOME GOODS RETAILER
